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Tips for Live Logo Design

Moving image always tend to grab more attention than still ones. Excitement can be created through use of motion. In addition, lot of information can be offered in a short space as well. Companies have been experimenting with the motion … Continue reading

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How to create eye catching Instagram ads

In marketing, it is not possible to find single strategy for success when it comes to Instagram advertising especially. However, Instagram is an excellent channel for both small and big brand to promote their products. It is especially great for … Continue reading

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New Code of Conduct is to follow by Pinterest users

Pinterest is expected to announce and implement a mandatory code of conduct that is named Creator Code. It has been done to ensure positive experience for the users. It is a policy that everyone has to follow while creating content … Continue reading

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Google is going to change from next month – So Be Ready

For almost a year, Google has been considering a web vital tool and page experience update. Now, it is heard that update is going to roll out from May, 2021. Therefore, it is better to make your website prepared for … Continue reading

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5 Types of Content are excluded from Google Discover Now

Policy for Google Discover has been updated by Google and they have excluded five types of content that may not be seen in the recommendation from here now. So, publisher should take notice of these contents and make changes accordingly. … Continue reading

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What do optimized web stories mean for Google?

Recently, focus is given upon the SEO of web stories and its performance has been tracked within the search. Developer Relations Engineer of Google named Pascal Birchler has talked about the web stories during a discussion. It is also discussed … Continue reading

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Types of Earned Media

More than 60% people have been using Adblocker tool now while web surfing. People do not like to see advertisement whenever they open a page. High quality and engaging content is craved. Due to nature of the content, it may … Continue reading

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Google has come up with new product reviews algorithm update

By Google, update on the search algorithm has been made and it can be looked as the product reviews update. It is an update that has been designed to ensure better rewards with the product reviews. In depth research instead … Continue reading

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How much time does it take to get a re-rank with a website post fixing issues?

John Mueller from Google has answered how much time it may be required for a re-crawl from the search engine following to the significant improvement on the page quality. During Google SEO Hours Hangout Mueller has been asked about stability … Continue reading

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Questions should be asked to evaluate quality of a website

Looking at a website, you may wonder whether it is a good website or not. On the occasion, you may take a step back in order to look at the website with a critical eye. Questions must be asked without … Continue reading

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Benefits of Partial Content Migration for SEO

Development of the website mostly happens organically. It grows in size gradually as well. Initially, landing page of website from a specific genre is enhanced with few pages of information such as contact, mission statement, about us and job opening. … Continue reading

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List of content for monetizing has been expanded by YouTube

Now, YouTube has enabled ads to run on various types of content. As a result, monetization opportunities are expanded for the content creator without any doubt. Now, the content creators may able to earn money from the content that has … Continue reading

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Facebook Users can limit the comment for their post now

Facebook has offering the user a chance to improve control over the site. Change can be noticed with the comment post and news feed. Due to the update, user may able to do following things now. • User can decide … Continue reading

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Chrome has enabled Key and Surface Tracking

Google has disclosed their further plans to eliminate cookies that generally come for ad tracking. Implementation of the plan is expected to happen within 2022. Several parts of the world have introduced stringent privacy policy. In the month of January, … Continue reading

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Benefits of Social Media Marketing That Every Business Should Be Aware About

Combination of creativity and strategy is required for social media marketing. It may be overwhelming for some. However, importance of social media cannot be ignored. 98% marketers have been using social media now for business. By using the platform, business … Continue reading

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Mobile-Friendly Website does not ensure mobile-first index

According to John Mueller from Google, mobile friendliness is not equivalent to mobile-first indexing. In order to move a website for mobile first index, diverse kinds of things are considered by Google and it is definitely beyond whether the website … Continue reading

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Google Penalties due to Redirection and How to Fix it

Lots of misconceptions can be seen regarding Google penalties. Penguin or Panda updates may not be a penalty. It is an algorithm. Rules and calculations are followed with the algorithm automatically to showcase a desired outcome. Google has demoted several … Continue reading

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Google Says there’s not any ideal length for Title Tag

Gary Illyes has discussed regarding hard limits when it comes to title tag length. Later on, he has also talked about title tags in details. Ideal length of Title Tags Title tags are generally measured in terms of pixels. It … Continue reading

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Steps to create a successful website with the help of Keyword Clusters

Keyword clusters are a group of keywords or phrases that you can use in a webpage or blog page in order to get desired result with the search engine optimization. Instead of a single keyword or a phrase, multiple keywords … Continue reading

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Content Trends You Should Know Now

Combination of content marketing and SEO can do wonders for the ranking of your webpage. Now-a-days, marketers are more geared towards helpful and useful content that has been created according to the habits, search need and preference of the user. … Continue reading

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What are Keyword Clusters and Its Benefit

By Google, natural language processing is given more importance. On the occasion, understanding of the on-page content plays an important role also. Due to neutral matching, Google may able to understand the synonyms also. BERT can help Google with the … Continue reading

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How much time SEO may take to work?

As a SEO professional, you may come across a question that is how much time SEO may take to work. For the professionals, it is a frustrating question without any doubt. However, it is quite natural for a client to … Continue reading

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How can you optimize your website with the use of keywords?

Similar to the choice of a right keyword, it is also important to optimize the website with the help of keyword. On the occasion, you can follow few tips to ensure good results. Where Should You add Keyword in your … Continue reading

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Best SEO Practices for Google Video

By Google, some recommendation is given for the purpose of video optimization. Through video optimization, signals can be sent to the search engine for better communication. Due to better understanding about the video, Google may able to make it appear … Continue reading

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How to choose the right keywords?

Keywords are great resource to start a blog post or a website. Through use of keyword, it is possible to find a scalable method that can be upgraded or downgraded based on your requirement, budget and limitation. To find a … Continue reading

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Psychology Principles that should be known by a Designer

Designer must not build a website always according to the likes and dislikes of the client. It is certainly a statement that is contrary to the popular notion. However, it is completely true. Responsibility of the designer is to create … Continue reading

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How the SEO Keywords are categorized?

In diverse ways, categorization of SEO keywords can be done. Here are common types that are utilized by the web designers. Branded and Unbranded Keywords For branded keywords, it is possible to observe branded terms of search in the query. … Continue reading

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Let’s use Inclusive Web Design and deliver a successful website

One of the main reasons to design a website is to make it available for the end users. It should be a website that can be accessed by everyone. In case, it is discover the fact that 1 billion have … Continue reading

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PPC Automation Optimization

Google Ads and Microsoft Ads have been offering automation. So, it is just fine not only to accept automation but also to utilize to its full potential. On the occasion, it is better to go for optimization also. Now, the … Continue reading

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Domain Name Myth That You Should Remember

Domain name can be looked as an essential element of a project. It is important for the brand. In addition, it has a large impact on the user experience as well. SEO is influenced on the occasion and revenue in … Continue reading

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How Google is selecting the best anchor text

Recently, John Mueller from Google has given answers regarding the best anchor text as well as inbound and outbound links. Best Practices of Anchor Text Through the term ‘anchor text’, text within a link is generally referred. It can be … Continue reading

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‘Full Coverage’ for News is the fresh Google search result update

Full coverage is gained by Google for breaking news. In this way, more context of a story can be obtained through multiple sources. First time, full coverage has been introduced to Google News in 2018. A wider roll out has … Continue reading

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Core Web Fundamentals is to be boosted with WordPress Gutenberg 10.1

On March 3rd, 2021, WordPress Gutenberg 10.1 is released which has boosted the fundamentals of core web. . Page speed has increased significantly as a result. Release of Gutenberg 10.1 WordPress Gutenberg 10.1 has been announced with new features that … Continue reading

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Google FLoC has promised to deliver a completely different web

As you continue use the web, you may be better understood by web than your friends, family and even partner. Simple tricks are done with the help of advertising. By watching you constantly, it mostly decided by the web what … Continue reading

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Why Latent Semantic Indexing may not affect SEO?

Some may claim that Google takes a cue from Latent Semantic Indexing and LSI keywords to understand about the webpage. It is a kind of discussion that has been going on for almost 20 years. Some evidence based fact has … Continue reading

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Reasons behind decline in rank and traffic of a webpage

In some occasion, decline in the rank with the home page can be noticed even if everything is fine with the internal pages. Due to sudden decline in the rank, it is quite natural to rack the brains in order … Continue reading

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Why Should You Use Visual Content for PDF Marketing?

Importance of PDF marketing is increasing as it transforms readers into buyers reliably. Marketing material can be improved further through choice of images strategically. If you manage to add effective images to your PDF marketing then it can become you … Continue reading

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Snippets may be featured less often in Google Search here on

Snippet is considered to be single search result that generally includes title, URL and brief page description. Based on the query, snippet is matched to give answer to the user. On the occasion, keyword is highlighted as well. From the … Continue reading

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User can monetize tweets now with ‘Super Follow’

Recently, Twitter has introduced a new feature called ‘Super Follow’. Due to presence of this feature, users may have to pay a monthly subscription in order to get premium content. On the Analyst Day, the new feature has been launched. … Continue reading

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Word Count may not be a quality factor for Google

During a chat, John Mueller from Google has talked about the importance of word count to get better rank in Google. In case a webpage has not managed to obtain desired rank then is it useful to add more content? … Continue reading

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Twitter Trends that can help a Brand

To stay ahead of competition in the market and become more relevant to the users, Twitter trends should be followed. Through reports, brands can be educated about the cultural trends and conversations within the social media platform. It has been … Continue reading

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Use Material Design for WordPress

In case you are looking forward to create a website with WordPress then it is a good time for you indeed. If you are not aware on how to insert code for an effective use of Material Design of Google … Continue reading

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Pictures from customer influence decision of purchase

Through a news report, it has been established that user generated content such as pictures from the side of customer may play an important role in the purchase decision. By eMarketer, it has been reported that 62% consumer may become … Continue reading

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Why more traffic to your website is not always good for your business

Improving traffic to your website is one of the most primary goals of organic search engine optimization. It is the job of the SEO professional to accomplish the goal. More eyeballs are gained for the website of the client. Technical … Continue reading

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SEO in 2021: What Changes & Basics You Need to Know to Be Successful

A New Year has arrived and it is certainly a time to think what is ahead of us as far as SEO is concerned. As a professional, we need to put ourselves in the shoes of the users and try … Continue reading

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Tips for creating business blog to scale up

SEO strategy for a business organization cannot be completed without creating an informative and engaging blog page. It also adds a depth to the website. Potential customers can be reached through organic research. Trust of the customer can be earned … Continue reading

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What is Quality Score and Why Google utilizes it

Through automated bidding, solid performance is being delivered for the advertisers consistently. There is not any need to use CPC bid any more with every keyword. Ultimate goal is attained with the help of machine learning. However, it is also … Continue reading

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PPC Myths that you need to forget about

Paid search is part of the search engine for a long time. There are certain myths that have been rooted in our brain and it is hampering the channel also. Due to these myths, advertisers may have been using the … Continue reading

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Benefits of Using PPC Advertising

Lots of benefits of PPC Advertising can be seen. In case you are trying to convince the client about the importance of Google Ads then a compelling case can be made with the assistance of PPC Advertising. Major advantages of … Continue reading

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Google: Removal of blog comments and it may create an effect on the search rankings

John Mueller from Google has said blog comment removal can create an adverse effect on the website. It is an advice that has been given during the Google Search Central SEO hangout on 5th February. One of the site owners … Continue reading

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Tips for Image Optimization

Every website likes to include speed in their bucket list. By increasing speed of the website, it is possible to transform traffic into a paying client. Boost in the loading speed is wished by any industry. In this way, an … Continue reading

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Guide for SEO friendly URL structure

Most of the people think that an URL is inconsequential address for the webpages. However, structure of URL plays in important role in SEO and ranking. It may not be as essential as the title or headline. Still, URL can … Continue reading

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How News Feed Content is ranked by Facebook algorithm?

Recently, Facebook has explained how it ranks news feed. Facebook algorithm for news feed is based upon machine learning ranking system. It is not a single algorithm. Instead, multiple algorithms work together in phases to decide the rank. Different things … Continue reading

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Is rebranding of Twitter an idea towards the future of design?

Through rebranding of design, Twitter has disrupted its balance a bit. Living and breathing conversation are expected to be reflected upon with the design. Bird vector has been retained. However, change in the background can be observed. Instead of using … Continue reading

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What are threats on WordPress Sites

According to the reports, WordPress sites are often infected by the pirated plugins and themes malware. By a security firm called Wordfence, reports have been published about these threats. On the occasion, data has been obtained from about 4 million … Continue reading

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SEO value of embedded video and uploaded content is the same

As far as SEO is concerned, embedded videos and natively uploaded videos within a website come with the same value. During SEO Office Hours on Google Search Central, RealClicks SEO manager Saidul Hoque has asked about the perception of Google … Continue reading

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Tips for improving website typography

Typography is an important element of a website. Large impact can be observed on the user experience and brand. Therefore, it is better to change the typography with new font, measures and other things. By making some simple changes in … Continue reading

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Response from WordPress for rogue plugin updates

A statement has been issued by WordPress.org for the plugin developers to consider the decision of user regarding an automatic update. Reminder has been issued after publishers from ALL in One SEO Plugin have started automatic update without taking any … Continue reading

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How can you add your website to Google News?

Google dominates everyone as far as market share in search engine is concerned. Site owners have been trying constantly to bring more traffic to your website. If you manage to get listed in Google News then more attention can be … Continue reading

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Is it profitable to become web designer in 2021?

In case you have been working hard to become a web designer then it may be important to think at the same time whether it is a good move or not. Last year, lot of uncertainly has been seen. However, … Continue reading

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What! Same Content with different formats cannot be considered as duplicate

John Mueller from Google has said recently that if identical content has been published through different formats like a blog post and a video then it cannot be considered to be as a duplicate. Therefore, a content can be utilized … Continue reading

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SEO Techniques that can Double up your Traffic

Do you want to increase traffic of your website? To enhance traffic as well as brand awareness, understanding of SEO is essential. Lots of people may be looking for content like yours. It may be possible to offer them the … Continue reading

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How can you make your video more accessible?

Videos cannot be accessed inherently. It is a matter that is true in case of a YouTube channel and videographer also. Responsibility of the web designer is to make sure that the website can be accessed by the visitor completely. … Continue reading

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Tips for Content Curation

Millions of people are asking themselves everyday what should be posted now. In case you have been researching about this then you may able to comprehend what we have been talking about. It is important to post content regularly that … Continue reading

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DuckDuck Go is for the privacy loving users that is crossing 100 million search in a day

DuckDuck Go is not a competitor of Google yet. However, it is a business model that can act as the new search engine playbook. On 11th January, DuckDuck Go has achieved an amazing feat of going past 100 million searches … Continue reading

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Best Ecommerce Solutions for Use in 2021

Setting up an ecommerce store is never easy. Lots of ecommerce solutions are available in the market. Most of these ecommerce solutions comes with competitive pricing and diverse ranges of features. In order to jump from a platform to another, … Continue reading

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Stats reports shows more crawl from Google now

Update can be seen with the new Google crawl stats report. It has been observed that additional types have been added to the list of crawling by Google and it is being reported through the crawl stat report also. Due … Continue reading

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Should you use F-Pattern for Web Designing?

When it comes to web designing, it is always better to follow a set guideline. Several guidelines and trends can be seen with the website designing. Some of these guidelines may not be relevant anymore. One of the guidelines that … Continue reading

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What to keep in mind to design website for children

Kids bring lot of joy, laughter, excitement and love to your life. They are the future. Due to this reason, kids must be protected and nurtured properly. So when it comes to websites, measures must be taken in order to … Continue reading

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Google Ads and SMBs

In case you are small or medium sized business owners then it is quite natural to come across issues related to budget. Thin spread is mostly seen with the SMBs. Due to COVID-19, a shift has been noticed with the … Continue reading

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What is Anchor Text and Its Importance

Through link building process, search engine ranking can be improved. However, it is important to select a word or phrase that is apt for the brand for linking. These words are often referred as anchor text. By Google, lot of … Continue reading

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How can you tell your story through brand design

For a successful rebranding, you may need to do much more than incorporating high resolution pictures and flashy graphics. Products are positioned in a perfect way to tell the story of your brand. It also ensures that desire of the … Continue reading

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New things on the platform of Ecommerce

Design for Ecommerce is generally simple and straight-forward. By building an online front of your store, you may like to showcase products and services to the customers. In this way, you may able to offer a quick purchase mode to … Continue reading

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How can you connect with your user effectively?

Prior to the creation of a website, it is important to know about your audience. It looks like a simple thing. However, it may not be that simple in reality. If you are aware about your audience then it may … Continue reading

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Web Prediction for 2021

Priorities must be considered at the very beginning of the year always. It is important to take new approaches also. However, the year 2021 can be looked as a reset year than it has been predicted earlier. 2020 may not … Continue reading

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How to avoid drawbacks of user generated content

If content is submitted by customers, consumers, visitors and clients then it can be considered as a user generated content. Different forms of user generated content can be observed such as embedded tweets, reviews and open submissions. Lots of benefits … Continue reading

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Benefits of using Mental Model in UX Design

Users have certain expectations when they arrive to your site. They may have visited lots of website before also to fulfill the particular need. It is quite natural to imbibe some habits on the way. It is essential to incorporate … Continue reading

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Things to know about Keyword Research

For search engine optimization, use of keyword is seen quite often. Therefore, keyword research plays an important part on the occasion also. If everything is done in a proper manner then it may help you to get increased amount of … Continue reading

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Using lead generation strategies to boost results with link building

Is your link building campaign effective? Most of the people may think that they can do much better in this matter. Requirement of links is felt by everyone. However, it is becoming harder to obtain link with each passing day. … Continue reading

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Improving Local SEO for Business

For smaller businesses especially, importance of local SEO cannot be ignored. It is a great option for the regional businesses in comparison to the national businesses. Search ranking is much more essential for the national businesses. However, local SEO enables … Continue reading

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Identity guidelines to empower clients

Sometime beautifully designed website is misused by the clients. Therefore, it may be important to empower the client with the identity guidelines. Taking a cue from UI design, guidelines must be created that does not left anything to the client’s … Continue reading

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How to use UX Writing for improving website designing

For a UX writer, it is important to know about the proper method of creating a web copy that can easily convince the reader to take a desirable action. In spite of writing an engaging story, it may not create … Continue reading

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Simple Strategies to use for Content Marketing

For both established brands and startups, it is important to think about content marketing. Most of the CMOs have been advocating for this trend. Simple reasoning can be noticed behind it also. Previously, several startup owners have acknowledged the fact … Continue reading

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Benefits of using AR in Web Design

Experts have been keen to include mixed realities for some time now within the periphery of web designs. Through use of augmented reality or AR and virtual reality or VR, some changes can be made on how people interact with … Continue reading

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Improve Web Content through KPIs

Through marketing campaign, goals can be reached. It is possible to come across a marketing campaign for obtaining more customers, improving customer satisfaction and more sales through existing customers. Content marketing can be a good way to reach these goals. … Continue reading

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Metrics that drives E-Commerce

For online sales, use of e-commerce website is often seen. E-commerce brands have been creating website by using data for optimum benefit. Online sales are driven through the process also. More number of target audiences can be reached. Over the … Continue reading

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Tips on One Page Website Design creation

By creating a simple website, you may able to promote your business online. In order to create these websites, lots of money may not be required. Payment gateways and other advanced elements may not be necessary also. If you have … Continue reading

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Importance of Traffic Sources and UTMs set up

Diverse ways can be found to generate traffic for your website. Increase in the number of sources can be noticed with each passing day. Therefore, lots of people are engrossed in locating new ways to generate traffic. However, they may … Continue reading

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UX Principle for SEO

In web designing, user experience is an important aspect. However, several web designers overlook this aspect. Through user experience, interaction between end user and the company is generally developed. Therefore, it may be essential to find the perfect strategy to … Continue reading

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Guide for Letter Spacing

Reading is the best way to consume information. Therefore, it is important to keep an eye on the content while designing a website. Different aspects of typography can be found. However, one of the most important aspects is expected to … Continue reading

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Websites and Privacy Laws

For website developers, it is important to look at the Section 508 and ADA regulations while creating a site. Privacy laws have a role to play on the occasion too. Decision has to be made regarding build of privacy within … Continue reading

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How to design website for seniors

Population of senior is increasing all over the world. In the US alone, 20.6% of their population may be over 65 years by the year 2030. People have been living more due to advances of medical sciences. Seniors have been … Continue reading

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Guide for Instagram Marketing for ecommerce

Instagram is a visual platform that has more than 1 billion users. For the brands, it has become a new digital platform for marketing. Now, it may be important to know the process of creating brand based strategy on Instagram. … Continue reading

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Boosting Engagement with Animation

Life can be brought back to a website through animation. It can be looked as a fun and interesting mode. If animation is used correctly that it can do wonders to your website. More engagement can be ensured with the … Continue reading

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Why WordPress Site Gets Hacked?

Having a WordPress site that can be hacked easily is damaging for the brand. It may be quite similar to the home burgling. Peace of mind may be hampered on the occasion. Huge impact on the online business can be … Continue reading

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Why Do You Need Pillar Content?

As an avid user of online platforms and owner of a business, you may have heard the phase ‘content is king’. In case you are blogging already then you may be aware of importance of content. Maintaining quality of the … Continue reading

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What is Retina Ready Design and How it can be included in your websites and mobile apps?

screens are introduced by Apple for the first time through its various devices. Retina monitor has been launched with the MacBook Pro computers in addition to their iOS devices. Increase in the customer base can be observed with the each … Continue reading

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Try SEO strategies instead of hacks to ensure success

Diverse kinds of hacks can be found for search engine optimization that is generally utilized for the growth of business. By researching about SEO on Google, you may able to know about it in more details. Lots of blogs can … Continue reading

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How can you speed up your website with use of mobile first design?

More than 3.5 billion people have been using smart phones all over the world. In the last one year, an increase of 9.3% has been observed. People are connected with their mobile phones constantly. Therefore, website designers and developers have … Continue reading

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Elements of Modern Web Designing

In case designing a brand new website or redesigning an old one, it is important to know what you must include. Creating an impression on the customer is essential. Here is a list regarding important elements of a website. 1. … Continue reading

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