Through domain authority, rank of a website can be decided online. If your website manages to secure a place in the first page of the search engine then it may be possible to get more clicks. Following steps below, it may be possible to improve your DA and ensure more business with the website.
Domain Name Age
Wisdom comes with the age. Similar thing can be observed with the domain name also. If your domain name is not old enough then it is quite natural to come across low rank. By the customers, it may not be considered as a legitimate site. However, older domains are given more importance by the customers. Domain Authority scores will increase also. By changing your domain name every time, you may be causing harm to yourself. Credibility of the website is reduced that has been developed for years. Everything has to be started from the very beginning.
Therefore, a domain name must be chosen that can be remembered easily. It must be associated with your niche as well. In this way, the company may able to keep the domain name for longer amount of time.
Optimization On-page
For optimization purpose, it is better to keep an eye on content, site structure, code, meta tags and other element such as title tags, H1, alt tag Image and site architecture. Through optimization, you can make your website more search engine friendly.
Quality Content
If you want to get high quality links from different domains within your niche then quality content can be looked as the key to success. Target audience can be attracted with the process. Content with poor quality may drive the customer away. Therefore, it is better to include best content possible. Improvement in the DA score can be observed as a result certainly.
Improvement of Internal Link
In addition to the external links, you must keep an eye on the internal link also. If you pay too much attention on the external link then your internal link building may suffer.
So, why you must consider internal link? Through these links, required information can be offered to the customers. Desired user experience can be delivered to the customer. Same time, it leads to an improved domain authority also.
Cleaning up link profile
Link profile must be clean. Good DA score can be obtained and maintained with the help of these clean links. For a good link profile, bad or broken links must be removed. Different kinds of tools can be utilized on the occasion to achieve desired result. Following to an audit, unwanted links must be deleted. On the occasion, you can include a ‘nofollow tag’ as well. Google Disavow tool can offer a good result in removing bad links.
Be aware of your niche
While operating a website, you must be aware what kind of products or services that you have been offering. Becoming an expert in your niche, trust of the customers can be gained. It is important to offer some expert advice for the community also.