Author Archives: admin
Pictures from customer influence decision of purchase
Through a news report, it has been established that user generated content such as pictures from the side of customer may play an important role in the purchase decision. By eMarketer, it has been reported that 62% consumer may become … Continue reading
Why more traffic to your website is not always good for your business
Improving traffic to your website is one of the most primary goals of organic search engine optimization. It is the job of the SEO professional to accomplish the goal. More eyeballs are gained for the website of the client. Technical … Continue reading
SEO in 2021: What Changes & Basics You Need to Know to Be Successful
A New Year has arrived and it is certainly a time to think what is ahead of us as far as SEO is concerned. As a professional, we need to put ourselves in the shoes of the users and try … Continue reading
Tips for creating business blog to scale up
SEO strategy for a business organization cannot be completed without creating an informative and engaging blog page. It also adds a depth to the website. Potential customers can be reached through organic research. Trust of the customer can be earned … Continue reading
What is Quality Score and Why Google utilizes it
Through automated bidding, solid performance is being delivered for the advertisers consistently. There is not any need to use CPC bid any more with every keyword. Ultimate goal is attained with the help of machine learning. However, it is also … Continue reading
PPC Myths that you need to forget about
Paid search is part of the search engine for a long time. There are certain myths that have been rooted in our brain and it is hampering the channel also. Due to these myths, advertisers may have been using the … Continue reading
Benefits of Using PPC Advertising
Lots of benefits of PPC Advertising can be seen. In case you are trying to convince the client about the importance of Google Ads then a compelling case can be made with the assistance of PPC Advertising. Major advantages of … Continue reading
Google: Removal of blog comments and it may create an effect on the search rankings
John Mueller from Google has said blog comment removal can create an adverse effect on the website. It is an advice that has been given during the Google Search Central SEO hangout on 5th February. One of the site owners … Continue reading
Tips for Image Optimization
Every website likes to include speed in their bucket list. By increasing speed of the website, it is possible to transform traffic into a paying client. Boost in the loading speed is wished by any industry. In this way, an … Continue reading
Guide for SEO friendly URL structure
Most of the people think that an URL is inconsequential address for the webpages. However, structure of URL plays in important role in SEO and ranking. It may not be as essential as the title or headline. Still, URL can … Continue reading
How News Feed Content is ranked by Facebook algorithm?
Recently, Facebook has explained how it ranks news feed. Facebook algorithm for news feed is based upon machine learning ranking system. It is not a single algorithm. Instead, multiple algorithms work together in phases to decide the rank. Different things … Continue reading
Is rebranding of Twitter an idea towards the future of design?
Through rebranding of design, Twitter has disrupted its balance a bit. Living and breathing conversation are expected to be reflected upon with the design. Bird vector has been retained. However, change in the background can be observed. Instead of using … Continue reading
What are threats on WordPress Sites
According to the reports, WordPress sites are often infected by the pirated plugins and themes malware. By a security firm called Wordfence, reports have been published about these threats. On the occasion, data has been obtained from about 4 million … Continue reading
SEO value of embedded video and uploaded content is the same
As far as SEO is concerned, embedded videos and natively uploaded videos within a website come with the same value. During SEO Office Hours on Google Search Central, RealClicks SEO manager Saidul Hoque has asked about the perception of Google … Continue reading
Tips for improving website typography
Typography is an important element of a website. Large impact can be observed on the user experience and brand. Therefore, it is better to change the typography with new font, measures and other things. By making some simple changes in … Continue reading
Response from WordPress for rogue plugin updates
A statement has been issued by WordPress.org for the plugin developers to consider the decision of user regarding an automatic update. Reminder has been issued after publishers from ALL in One SEO Plugin have started automatic update without taking any … Continue reading
How can you add your website to Google News?
Google dominates everyone as far as market share in search engine is concerned. Site owners have been trying constantly to bring more traffic to your website. If you manage to get listed in Google News then more attention can be … Continue reading
Is it profitable to become web designer in 2021?
In case you have been working hard to become a web designer then it may be important to think at the same time whether it is a good move or not. Last year, lot of uncertainly has been seen. However, … Continue reading
What! Same Content with different formats cannot be considered as duplicate
John Mueller from Google has said recently that if identical content has been published through different formats like a blog post and a video then it cannot be considered to be as a duplicate. Therefore, a content can be utilized … Continue reading
SEO Techniques that can Double up your Traffic
Do you want to increase traffic of your website? To enhance traffic as well as brand awareness, understanding of SEO is essential. Lots of people may be looking for content like yours. It may be possible to offer them the … Continue reading
How can you make your video more accessible?
Videos cannot be accessed inherently. It is a matter that is true in case of a YouTube channel and videographer also. Responsibility of the web designer is to make sure that the website can be accessed by the visitor completely. … Continue reading
Tips for Content Curation
Millions of people are asking themselves everyday what should be posted now. In case you have been researching about this then you may able to comprehend what we have been talking about. It is important to post content regularly that … Continue reading
DuckDuck Go is for the privacy loving users that is crossing 100 million search in a day
DuckDuck Go is not a competitor of Google yet. However, it is a business model that can act as the new search engine playbook. On 11th January, DuckDuck Go has achieved an amazing feat of going past 100 million searches … Continue reading
Best Ecommerce Solutions for Use in 2021
Setting up an ecommerce store is never easy. Lots of ecommerce solutions are available in the market. Most of these ecommerce solutions comes with competitive pricing and diverse ranges of features. In order to jump from a platform to another, … Continue reading
Stats reports shows more crawl from Google now
Update can be seen with the new Google crawl stats report. It has been observed that additional types have been added to the list of crawling by Google and it is being reported through the crawl stat report also. Due … Continue reading
Should you use F-Pattern for Web Designing?
When it comes to web designing, it is always better to follow a set guideline. Several guidelines and trends can be seen with the website designing. Some of these guidelines may not be relevant anymore. One of the guidelines that … Continue reading
What to keep in mind to design website for children
Kids bring lot of joy, laughter, excitement and love to your life. They are the future. Due to this reason, kids must be protected and nurtured properly. So when it comes to websites, measures must be taken in order to … Continue reading
Google Ads and SMBs
In case you are small or medium sized business owners then it is quite natural to come across issues related to budget. Thin spread is mostly seen with the SMBs. Due to COVID-19, a shift has been noticed with the … Continue reading
What is Anchor Text and Its Importance
Through link building process, search engine ranking can be improved. However, it is important to select a word or phrase that is apt for the brand for linking. These words are often referred as anchor text. By Google, lot of … Continue reading
How can you tell your story through brand design
For a successful rebranding, you may need to do much more than incorporating high resolution pictures and flashy graphics. Products are positioned in a perfect way to tell the story of your brand. It also ensures that desire of the … Continue reading
New things on the platform of Ecommerce
Design for Ecommerce is generally simple and straight-forward. By building an online front of your store, you may like to showcase products and services to the customers. In this way, you may able to offer a quick purchase mode to … Continue reading
How can you connect with your user effectively?
Prior to the creation of a website, it is important to know about your audience. It looks like a simple thing. However, it may not be that simple in reality. If you are aware about your audience then it may … Continue reading
Web Prediction for 2021
Priorities must be considered at the very beginning of the year always. It is important to take new approaches also. However, the year 2021 can be looked as a reset year than it has been predicted earlier. 2020 may not … Continue reading
How to avoid drawbacks of user generated content
If content is submitted by customers, consumers, visitors and clients then it can be considered as a user generated content. Different forms of user generated content can be observed such as embedded tweets, reviews and open submissions. Lots of benefits … Continue reading
Benefits of using Mental Model in UX Design
Users have certain expectations when they arrive to your site. They may have visited lots of website before also to fulfill the particular need. It is quite natural to imbibe some habits on the way. It is essential to incorporate … Continue reading
Things to know about Keyword Research
For search engine optimization, use of keyword is seen quite often. Therefore, keyword research plays an important part on the occasion also. If everything is done in a proper manner then it may help you to get increased amount of … Continue reading
Using lead generation strategies to boost results with link building
Is your link building campaign effective? Most of the people may think that they can do much better in this matter. Requirement of links is felt by everyone. However, it is becoming harder to obtain link with each passing day. … Continue reading
Improving Local SEO for Business
For smaller businesses especially, importance of local SEO cannot be ignored. It is a great option for the regional businesses in comparison to the national businesses. Search ranking is much more essential for the national businesses. However, local SEO enables … Continue reading
Identity guidelines to empower clients
Sometime beautifully designed website is misused by the clients. Therefore, it may be important to empower the client with the identity guidelines. Taking a cue from UI design, guidelines must be created that does not left anything to the client’s … Continue reading
How to use UX Writing for improving website designing
For a UX writer, it is important to know about the proper method of creating a web copy that can easily convince the reader to take a desirable action. In spite of writing an engaging story, it may not create … Continue reading
Simple Strategies to use for Content Marketing
For both established brands and startups, it is important to think about content marketing. Most of the CMOs have been advocating for this trend. Simple reasoning can be noticed behind it also. Previously, several startup owners have acknowledged the fact … Continue reading
Benefits of using AR in Web Design
Experts have been keen to include mixed realities for some time now within the periphery of web designs. Through use of augmented reality or AR and virtual reality or VR, some changes can be made on how people interact with … Continue reading
Improve Web Content through KPIs
Through marketing campaign, goals can be reached. It is possible to come across a marketing campaign for obtaining more customers, improving customer satisfaction and more sales through existing customers. Content marketing can be a good way to reach these goals. … Continue reading
Metrics that drives E-Commerce
For online sales, use of e-commerce website is often seen. E-commerce brands have been creating website by using data for optimum benefit. Online sales are driven through the process also. More number of target audiences can be reached. Over the … Continue reading
Tips on One Page Website Design creation
By creating a simple website, you may able to promote your business online. In order to create these websites, lots of money may not be required. Payment gateways and other advanced elements may not be necessary also. If you have … Continue reading
Importance of Traffic Sources and UTMs set up
Diverse ways can be found to generate traffic for your website. Increase in the number of sources can be noticed with each passing day. Therefore, lots of people are engrossed in locating new ways to generate traffic. However, they may … Continue reading
UX Principle for SEO
In web designing, user experience is an important aspect. However, several web designers overlook this aspect. Through user experience, interaction between end user and the company is generally developed. Therefore, it may be essential to find the perfect strategy to … Continue reading
Guide for Letter Spacing
Reading is the best way to consume information. Therefore, it is important to keep an eye on the content while designing a website. Different aspects of typography can be found. However, one of the most important aspects is expected to … Continue reading
Websites and Privacy Laws
For website developers, it is important to look at the Section 508 and ADA regulations while creating a site. Privacy laws have a role to play on the occasion too. Decision has to be made regarding build of privacy within … Continue reading
How to design website for seniors
Population of senior is increasing all over the world. In the US alone, 20.6% of their population may be over 65 years by the year 2030. People have been living more due to advances of medical sciences. Seniors have been … Continue reading
Guide for Instagram Marketing for ecommerce
Instagram is a visual platform that has more than 1 billion users. For the brands, it has become a new digital platform for marketing. Now, it may be important to know the process of creating brand based strategy on Instagram. … Continue reading
Boosting Engagement with Animation
Life can be brought back to a website through animation. It can be looked as a fun and interesting mode. If animation is used correctly that it can do wonders to your website. More engagement can be ensured with the … Continue reading
Why WordPress Site Gets Hacked?
Having a WordPress site that can be hacked easily is damaging for the brand. It may be quite similar to the home burgling. Peace of mind may be hampered on the occasion. Huge impact on the online business can be … Continue reading
Why Do You Need Pillar Content?
As an avid user of online platforms and owner of a business, you may have heard the phase ‘content is king’. In case you are blogging already then you may be aware of importance of content. Maintaining quality of the … Continue reading
What is Retina Ready Design and How it can be included in your websites and mobile apps?
screens are introduced by Apple for the first time through its various devices. Retina monitor has been launched with the MacBook Pro computers in addition to their iOS devices. Increase in the customer base can be observed with the each … Continue reading
Try SEO strategies instead of hacks to ensure success
Diverse kinds of hacks can be found for search engine optimization that is generally utilized for the growth of business. By researching about SEO on Google, you may able to know about it in more details. Lots of blogs can … Continue reading
How can you speed up your website with use of mobile first design?
More than 3.5 billion people have been using smart phones all over the world. In the last one year, an increase of 9.3% has been observed. People are connected with their mobile phones constantly. Therefore, website designers and developers have … Continue reading
Elements of Modern Web Designing
In case designing a brand new website or redesigning an old one, it is important to know what you must include. Creating an impression on the customer is essential. Here is a list regarding important elements of a website. 1. … Continue reading
Ways to Boost Your Domain Authority
Through domain authority, rank of a website can be decided online. If your website manages to secure a place in the first page of the search engine then it may be possible to get more clicks. Following steps below, it … Continue reading
How can you drive engagement with contact page
One of the most of important job of a website is to drive your customer from an online platform to physical one and develop a relationship with you. Customer should be able to reach you if it is required without … Continue reading
Web Design Trends to Follow in 2021
2020 has been difficult for everyone around the world. It has been a year when we have bought tons of hand sanitizers and obliged to conclude an important meeting through Zoom calls. It is possible to observe a certain level … Continue reading
How can you use Hyper-Personalization in your website?
In recent times, personalization is considered to be pivotal element in web designing. Demand from the consumers are increasing as they are searching more and more online to ensure customized service according to their requirement. Presence of personalization can be … Continue reading
How to include Emotion through your Web Design
Human beings are considered to be rational creatures as we take decisions on the basis of logic and facts. However, it may not be completely true. We are definitely guided by rationality mostly. Still, we are very emotional as a … Continue reading
Google is changing its free cloud storage policy and it may create an impact on you
Starting from 1st June, 2021 some changes are expected to be seen with the policy of Google’s cloud storage. Here on, unlimited cloud storage may not be offered to the user for the purpose of uploading videos and pictures through … Continue reading
New features are being introduced in video calling platform Microsoft Team
Users of Microsoft Teams can transfer calls from desktops to mobiles and vice-versa now. Due to introduction of the new features, users can be able to manage work easily whether there are in office or home. It enables the users … Continue reading
Tips to create a website that is festive friendly
If you are looking to create a festive website in order to take advantage from holiday flare then you may not have to spend a lot of money. Through little bit of tweaking of your website with the assistance from … Continue reading
Online Business and COVID-19: Stay Strong in this new normal
COVID-19 pandemic can be looked as a catastrophe as far as public health is concerned. Lot of people has lost their jobs due to this pandemic. Several countries have been reopening their businesses at the moment. However, small and medium … Continue reading
Importance of Doing Business online during COVID -19
For the small businesses especially, novel coronavirus has brought hard time. In some parts of world, lockdown is still a reality. Therefore, customers cannot go out of their houses in order to buy products whether it is daily supply like … Continue reading
How can you take your business online during COVID-19
Global supply chain is disrupted massively as a result of COVID-19. Business is affected all over the world. Change can be noticed with the shopping habits of the customers also. As a result, lots of companies have been switching to … Continue reading
Why You Should Not Ignore Flat Design
Recently, lot of importance is given on the flat design by the web designers. It is soon becoming a trend. Generally, multi-national companies have been using the feature of flat designing for their websites. Now, small entrepreneurs have been coming … Continue reading
WHAT IS WEB 2.0?
Through the term web 2.0, applications are highlighted which allow you to share and collaborate more with the people. In this way, people can express themselves in better manner. It is possible to look at Web 2.0 as a revolution … Continue reading
What is Responsive Design and Why Should You Use It?
In the last couple of decades, uses of mobile phones have increased enormously. Due to popularity of mobile devices among the users, it may be disappointing if your website is not mobile friendly. One of the best ways to make … Continue reading
Reasons to use Parallax Scrolling in Web Designing
Popularity of Parallax Scrolling is increasing with each passing day. Lot of changes can be observed in the arena of website designing. Therefore, it is possible to observe an alteration with the expectations as well. Users like to be entertained … Continue reading
How can you optimize your site with SEO WRITING?
Do you want to get a place on the first page of the search engine result? Do you know how to optimize your blog or website? It has been noticed that most of the business owners have failed to obtain … Continue reading
Benefits of using Bulk SEO Writing
Importance of content is understood by internet marketers and SEO experts. For a promotional campaign, content plays an important role. Through utilization of best possible strategies, further effective results can be obtained with the content. Bulk SEO writing can be … Continue reading
How to ensure Cross-Browser Compatibility with a website
Success of a website often depends on the cross browser compatibility. In the process, a website can be accessed by lots of users. Types of the browsers and devices may not create a hindrance on the occasion at all. During … Continue reading